Why is SoftMaker not jumping into iSheep bandwagon yet?

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erika
Posts: 128
Joined: Thu Nov 04, 2004 5:59 pm

Why is SoftMaker not jumping into iSheep bandwagon yet?

Post by erika »

It is sad to see you missing this huge opportunity. SoftMaker rocks. Wish to have your software on my iPad and iPhone...

Christmas wish lists show Apple has turned America’s children into a flock of young ‘iSheep’
http://bgr.com/2012/11/20/nielsen-child ... +Report%29

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esque
Posts: 14
Joined: Fri Apr 29, 2011 1:05 pm
Location: Berlin, Germany

Re: Why is SoftMaker not jumping into iSheep bandwagon yet?

Post by esque »

Kids of that age aren't really the ones that care about office software.
They are more interested in media (films, music), games, and communication (social networks, chats).
JSR
Posts: 51
Joined: Tue Oct 07, 2008 11:46 am

Re: Why is SoftMaker not jumping into iSheep bandwagon yet?

Post by JSR »

What children wish for and what they're going to get might be two entirely different things (particularly here in the UK).

The full report, here: http://blog.nielsen.com/nielsenwire/con ... -iholiday/ indicates that it's just the 6-12 year age group that has a 48% figure for kids interested in an iPad. 6-12 year olds don't have the money to buy anything. They can "wish for" all they want - they're not going to be buying.

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The second chart, for those aged over 13 (teenagers and above that are more likely to have the item bought for them), the iPad is only 21% (down from 24% last year) - other tablets are 18%. The iPhone is at 14%, other smartphones are 12%. iPad mini is 11%, Kindle Fire is 10%. In this age group, the gap between iOS and the alternative is much, much narrower.

6-12 year old kids may well be "iSheep", but it's reassuring to see that the 13+ age group is far more balanced.

I once wished for Softmaker on my iPad but, as I can't afford to replace my iPad, I'm loving Softmaker on my Android ICS phone and tablet.
Robynsveil
Posts: 2
Joined: Sat Mar 02, 2013 10:11 pm

Re: Why is SoftMaker not jumping into iSheep bandwagon yet?

Post by Robynsveil »

One has to wonder if, in the case of the children, they were referring to tablets in general with what they considered the generic term "iPad", versus the actual product by Apple specifically.
Where i work, when people refer to my Toshiba Thrive 10.1 inch tablet, they say "your iPad"... which it most definitely isn't. :lol: And these are adults.
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